November 5, 2024

To commemorate its 25th anniversary, the iconic Nokia 3210 has made a comeback, delighting those nostalgic for simpler times.

HMD, the company behind Nokia phones, has reintroduced this “cultural icon” in response to increasing demand for less complicated devices to facilitate digital detoxes. The updated 3210 now boasts a two-megapixel camera, supports 4G calling, and retains the beloved classic game Snake, all available for £74.99.

Lars Silberbauer, HMD’s chief marketing officer, remarked, “The Nokia 3210, a cultural icon, is back at the forefront of the global dumbphone trend as consumers seek to balance their screen time usage with a digital detox. The Nokia 3210 embodies simplicity, enabling consumers to be fully present. Forget dumbphone; this is 2024’s fun phone.”

Ben Wood, mobile phone expert and founder of the Mobile Phone Museum, reflected on the model’s significance: “The original Nokia 3210 holds a special place in the hearts of many consumers as one of the best-selling mobile phones of all time. It’s the perfect product to reimagine for the modern era given its strong heritage and iconic design.”

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